Sunday, November 11, 2012

Press Release 1st Southern California Ms. India on November 18, 2012

Press Release by: Dilip Butani

After many of its successful endeavors in fashion shows and beauty pageants all over the world Shekhar Rahate and Finesse events & films, Hollywood, are pleased to highlight the 1st Annual Miss India California, 2012; a talent & beauty Pageant, to be held on Sunday, November 18th 2012 at 6 PM at the William and Jane Bristol Civic Auditorium, 16600 Civic Center Dr. Bellflower, CA 90706.

Shekhar Rahate
This event will be covered & broadcast by Sahara One Television. The team putting up this show includes Vijay Patil, Dilip Butani, Ramesh Ramnani, Mike Raja and Sunil Narkar.

The Miss India Southern California 2012 Beauty Pageant is intended to provide entertainment and enlightenment about Indian arts and culture to the audience; benefits and opportunities for the contestants; and an annual event for the participation of the Indian Community in Southern California. The goal is to promote the glorious Indian culture and performing arts development and enhance awareness of our arts, customs, performing arts, culture, philosophies and history through this Miss India Southern California 2012 Beauty Pageant.

In an exclusive interview, Shekhar mentioned that we are affiliated with the Miss India Worldwide Pageant. The winner of the Miss India Southern California 2012 Pageant will get tremendous media exposure and the opportunity of a lifetime to represent Southern California in the forthcoming Miss India USA 2012 pageant to be held on Sunday, December 2, 2012 in New Jersey, USA and the winner of Miss India USA 2012 beauty pageant will participate in the internationally established Miss India Worldwide Pageant to be held on Saturday April 27th, 2013 in Kuala Lumpur, Malaysia.

Per rules, the contestants in the pageant should be of Indian origin, between the ages of 17 and 27, never married, and are citizens, residents, or born in USA or at least have 1 parent of Indian decent. The pageant consists of five segments - Indian Sari, western gown, Modern Indian, Talent and a Question & Answer session. For registration the contestants have to log on to missindiasocal.com. Dance performances are by Varsha Parikh group, and fashion show is by Divine Ray officially couture by Maneka and Shekhar Rahate. Outfits for the pageant will be provided by ‘Fashion By Rohini Bedi’.

The director and choreographer of the show is award winning fashion designer Shekhar Rahate. Shekhar was honored & awarded as Fashion Couturier of the Year 2012 for his outstanding achievements in fashion, in the presence of Los Angeles Sheriff Leroy Baca on Saturday, April 28th 2012 at Los Angeles Convention Center organized by Los Angeles County Sheriff’s Indo American Advisory Council. Shekhar was also honored & awarded Versaface Fashion Award for Global Excellence in Fashion, in the presence of Los Angeles Mayor Antonio Villaraigosa on Sunday September 9th, 2012 at Beverly Hilton Hotel organized by US Asia Business Forum.

Other prestigious award received by Shekhar include ‘The Mahatma Gandhi Pravasi Medal 2012’ at House Of  Lords, London, UK on October 12th , 2012 for his Outstanding Services & Achievements and Role Of Global Indians In International Arena organized by NRI Welfare Society Of India.

This pageant will be as big and as successful as other pageants and fashion shows that Finesse events & films have produced in the past. 

Giving more details about the pageant, Shekhar mentioned that ‘Miss India Worldwide Pageant’ is produced by the IFC, an organization established in 1974 and based in New York City. The IFC is a pioneer organization in conducting Indian pageants and fashion shows in the USA and worldwide. The committee has also been conducting the Miss India New York and the Miss India USA Pageants annually since 1980. In 1990, Mr. Dharmatma Saran, Chairman and Founder of the IFC, decided to take the pageant one step further to an international level and started The First Miss India Worldwide Pageant.

For the first time ever, Asian-Indian communities from all over the world came together in New York for this event. The pageant was an instant success and was acclaimed as 'the most glamorous Indian function in the world." To the best of our knowledge, no other ethnic organization has ever conducted a pageant of this magnitude on an international level. In line with other prestigious international pageants, we have also started staging Miss India Worldwide in various parts of the world. In 1997, the pageant was organized in Bombay to salute India on its 50th anniversary of independence. In the year 1998, the pageant was organized, in association with UTV International, in the exotic and beautiful city of Singapore.

The IFC selects distinguished local organizations in various parts of the world and authorize them to conduct national pageants in their respective countries. At this time IFC have affiliates in over twenty-five countries.  New Jersey was the venue of the 1999 Miss India Worldwide and the sunshine state, Florida, hosted the pageant in the year 2000. The 2001 pageant was held in the Silicon Valley in San Jose, California.

The contestants in all the pageants are of Indian origin, between the ages of 17 and 25, never married, and are citizens, residents, or born in the country which they represent. The pageant consists of four segments - Evening Gown, Indian Dress, Talent and Question-Answer. The winners of all the various national pageants from all over the world vie for the glamorous and prestigious title of the Miss India Worldwide.

The IFC motivates and guides its winners and contestants to take up charitable causes. Many of our past winners have raised substantial funds for various charities, especially for handicapped children. The name Miss India Worldwide was registered under the trademark act of USA and has been granted Trade Mark by the Commissioner of Patents and Trademarks of the United States Government.

Please visit http://www.missindianorcal.com/misc/tickets/index.php for ticket information.

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